In early 2018, we first introduced the public to our kids' boats with a soft launch while we conducted our final test runs. Before going to retail we ensured our boats met the Australian National Standard for recreational watercraft (AS1799). This means that each boat comes with a builder's plate and individual hull identification number. In other words, we are serious about making real boats for kids!
SANCTUARY COVE INTERNATIONAL BOAT SHOW
We kicked off winter 2018 with the first public showcasing of our StarterCraft kids' boats at the Sanctuary Cove International Boat Show (SCIBS). The positive response from the public was overwhelming. With boat orders coming in from different states and towns, StarterCraft was ready to make waves around Australia!
In between all the fun we had at this prestigious event, we also enjoyed the media attention that our little boats attracted. Many visitors, having already seen us on the news, were excited to stop by our exhibit to see the only kids' boats for sale in Australia. We also had a lovely on-air chat with Bridge and Spida from GOLD 92.5 FM.
In addition, StarterCraft featured in a few online media releases. Check out what Marine Business had to say about us here.
MELBOURNE BOAT SHOW
At the end of June, we headed south for the Melbourne Boat Show to be part of the Aussie Boat Sales exhibit. Melburnians really are a friendly bunch and the warm welcome we received from the public was truly heart warming. StarterCraft was certainly a crowd favourite, with many people telling us it was the coolest thing they had seen at the show, or the only boat they had taken a photo of all day! One person even told us that our little boat was the "showstopper!" Aw-shucks!
Once again, we received great media exposure with our little boat gaining national coverage on the Today morning show.
Big thanks to Aussie Boat Sales for having us as part of their exhibit! If you're from Victoria and interested in securing your very own StarterCraft, you can contact the lovely team at Aussie Boat Sales through this link here . They have some pretty awesome boats for big people, too!
To celebrate our launch, we decided to do something very special and give away a StarterCraft boat. We launched the competition in conjunction with our first public showcasing at SCIBS.
We were inundated with entries but there could only be one winner. The prize went to a lovely family with two very excited boys who wasted no time getting their little boat out on the water.
Thanks for reading our first blog post. We look forward to bringing you more content in the future!
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